Ensure Every Compensation Arrangement Meets Compliance Standards

Physician and provider compensation arrangements are evolving fast. They need to stay competitive while meeting fair market value (FMV) and commercial reasonableness (CR) standards.  Coker’s valuation specialists bring extensive experience evaluating employment, call coverage, and professional services agreements.
We help hospitals, health systems, and medical groups ensure compensation remains compliant as models shift toward value-based care.

Trusted by healthcare organizations nationwide

  • 35+ years of healthcare consulting experience

  • Trusted by hospitals, health systems, and physician enterprises

  • Proven experience across employment, co-management, and medical director agreements

  • Valuations that withstand audit, regulatory, and legal scrutiny

"Yong and Max, I would like to thank you for your excellent work completing this appraisal. I truly believe we have all done our very best to achieve a very accurate FMV for our center.”"

- Beau T. Bryan, M.D., Palmetto Surgery Center, LLC

 

35+

Years of healthcare industry experience

120+

   Nationwide consultant network

80+

Books written and published

When Experience Drives Compliance

With the growth of hospital-employed networks and the shift to value-based care, compensation valuation now demands more rigor than ever. Our team applies sound quantitative data and qualitative insight to evaluate compensation across fee-for-service and fee-for-value models,  recognizing quality outcomes, cost efficiency, and patient experience.


Every analysis is tailored to your situation, ensuring that compensation remains compliant, competitive, and defensible in today’s evolving healthcare market.

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Our Key FMV Services

Physician & Provider Compensation Reviews
Evaluate employment, call coverage, and medical director arrangements to confirm FMV and CR compliance.

Management & Professional Services Agreements
Assess contract terms, deliverables, and compensation levels to ensure defensibility and operational alignment.

Joint Ventures & Co-Management Agreements
Deliver independent opinions that protect both hospital and physician partners from compliance risk.

Transaction-Related Valuations
Provide FMV analyses for acquisitions, divestitures, and other transactions requiring independent verification.

  • Objective Analysis

    Independent, data-driven opinions supported by recognized valuation methodologies.

  • Regulatory Confidence

    Documentation that stands up to audit, legal, or board review.

  • Strategic Context

    Guidance that connects compliance to your broader organizational goals.

  • Responsive Partnership

    Clear communication and timely delivery from our advisory team.

Trusted Advisors in Healthcare Valuation

Coker brings more than 35 years of healthcare advisory experience to every FMV engagement. Our team combines technical valuation expertise with a deep understanding of healthcare operations, compliance, and strategy, ensuring that every opinion we deliver is both defensible and practical for real-world application.

Regulatory Expertise

We’ve completed thousands of FMV and commercial reasonableness reviews that stand up to auditor, board, and legal scrutiny.

Integrated Advisory Team

Our valuation professionals collaborate with compliance, compensation, and transaction specialists to deliver comprehensive, context-rich opinions.

Independent and Defensible

As a trusted third party, Coker provides unbiased FMV opinions supported by transparent data, methodologies, and benchmarks.

Proven Track Record

For more than three decades, healthcare organizations nationwide have relied on Coker for insight, objectivity, and results.

A Proven, Transparent Valuation Process

Our FMV process is designed to deliver both confidence and clarity. We follow a structured, transparent approach that helps your organization meet regulatory expectations while making informed, strategic decisions.

  1. Discovery & Data Review

    We collect and analyze key contractual, operational, and market data to understand your organization’s goals and context.

  2. Market Benchmarking

    Using nationally recognized datasets and specialty-specific comparables, we evaluate fair market value ranges and reasonableness.

  3. FMV Opinion Development

    Our team produces a detailed, independent opinion supported by transparent assumptions, data, and methodology.

  4. Advisory Insight

    We provide actionable recommendations and documentation that ensure defensibility and long-term compliance.